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– 9 –
It all depends on where in the world you hold your meeting and
whether you belong to an individualistic business culture like the
French, Germans and Americans or to a collective one like the
British, Japanese and Greeks. Indeed, who knows to what extent our
views are our own and to what extent culturally conditioned? For in
business, as in life, «all human beings are captives of their culture»
.
1. READ AND TRANSLATE THE TEXT.
2. F
IND ENGLISH EQUIVALENTS IN THE TEXT.
(1) îêàçûâàòü äàâëåíèå íà êîãî-ëèáî; (2) ïðîâîäèòü âñòðå-
÷ó ñ êåì-ëèáî; (3) îñïàðèâàòü òî÷íîñòü êóëüòóðíûõ ñòåðåîòèïîâ;
(4) äåëîâûå îòíîøåíèÿ; (5) çàêëþ÷àòü ñäåëêó; (6) òùàòåëüíî ïîä-
ãîòîâëåííàÿ âñòðå÷à; (7) ñòðîèòü äåëî íà äîâåðèè; (8) ïðèõîäèòü
ê ðåøåíèþ; 9) óêðåïëÿòü êîìàíäíûé äóõ; (10) îæèâëåííàÿ äèñ-
êóññèÿ; (11) âûãîäíî îòëè÷àòüñÿ îò êîíêóðåíòîâ; (12) âñòðå÷àòü
ðàçíîãëàñèÿ âî âñåîðóæèè; (13) ñíèìàòü íàïðÿæåíèå þìîðîì,
(14) çàëîæíèêè ñâîåé êóëüòóðû.
3. MATCH THE WORDS AND PHRASES ON THE LEFT WITH THEIR
DEFINITIONS
ON THE RIGHT AND TRANSLATE THEM.
1) quality-conscious a) to produce smth. esp. when
pessured or challenged
2) adversarial meeting b) thinking that quality of goods
is very important
3) to come up with the goods c) in a direct and determined way
4) to lose face d) to be accepted or not accepted
by smb.
5) head-on e) interact with others in order
to exchange information and
develop useful contacts
6) to go down well/ f) to put it all together in order
badly with smb. to share it
7) to network g) to stop having one’s credibility
It all depends on where in the world you hold your meeting and whether you belong to an individualistic business culture like the French, Germans and Americans or to a collective one like the British, Japanese and Greeks. Indeed, who knows to what extent our views are our own and to what extent culturally conditioned? For in business, as in life, «all human beings are captives of their culture» . 1. READ AND TRANSLATE THE TEXT. 2. FIND ENGLISH EQUIVALENTS IN THE TEXT. (1) îêàçûâàòü äàâëåíèå íà êîãî-ëèáî; (2) ïðîâîäèòü âñòðå- ÷ó ñ êåì-ëèáî; (3) îñïàðèâàòü òî÷íîñòü êóëüòóðíûõ ñòåðåîòèïîâ; (4) äåëîâûå îòíîøåíèÿ; (5) çàêëþ÷àòü ñäåëêó; (6) òùàòåëüíî ïîä- ãîòîâëåííàÿ âñòðå÷à; (7) ñòðîèòü äåëî íà äîâåðèè; (8) ïðèõîäèòü ê ðåøåíèþ; 9) óêðåïëÿòü êîìàíäíûé äóõ; (10) îæèâëåííàÿ äèñ- êóññèÿ; (11) âûãîäíî îòëè÷àòüñÿ îò êîíêóðåíòîâ; (12) âñòðå÷àòü ðàçíîãëàñèÿ âî âñåîðóæèè; (13) ñíèìàòü íàïðÿæåíèå þìîðîì, (14) çàëîæíèêè ñâîåé êóëüòóðû. 3. MATCH THE WORDS AND PHRASES ON THE LEFT WITH THEIR DEFINITIONS ON THE RIGHT AND TRANSLATE THEM. 1) quality-conscious a) to produce smth. esp. when pessured or challenged 2) adversarial meeting b) thinking that quality of goods is very important 3) to come up with the goods c) in a direct and determined way 4) to lose face d) to be accepted or not accepted by smb. 5) head-on e) interact with others in order to exchange information and develop useful contacts 6) to go down well/ f) to put it all together in order badly with smb. to share it 7) to network g) to stop having one’s credibility –9–
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