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Рубрика:
ven’t enough money to advertise on every
television in Europe!
Chairman Let’s not jump too far ahead at this stage.
Bob My own feeling is this: in years of expe-
rience, in many different markets through-
out the world, I’ve often found that, when
… and you know, if I could pass on my
experience to the younger people here, I’d
say that the only way to sell in Italy is to
go there and see the market for yourself,
instead of asking your agents to do it.
Chairman Sorry to interrupt you, Bob, but I’d like to
know if the others agree. What do you
think about this, Walter.
Walter I’m not too sure about this. My own feel-
ing is that if …
Bob I don’t know why you don’t ask me. I’ve
been to Italy so many times recently.
Chairman Could you let Walter finish? I’d like to
have his view on this.
Walter Well, I’d like to say that for the last two
years we haven’t had a stand at the Milan
Trade Fair. I under stand that the Fair has
produced lots of contacts in the past.
Chairman That’s an interesting point, Walter. Let’s
summarize what we’ve said so far. Bob
thinks we depend on the agents too much,
and Walter suggests that the Trade Fair is
important.
Beyond the dictionary
Promise the earth/moon (and the stars) – сулить златые горы
Pull rank – пользоваться служебным положением
Put (a product) on the map – раскрутить (продукт, вещь)
Put in a (good) word for smb. – замолвить слово
Put on/up a bold face – делать хорошую мину при плохой
игре; не подавать виду
101
ven’t enough money to advertise on every
television in Europe!
Chairman Let’s not jump too far ahead at this stage.
Bob My own feeling is this: in years of expe-
rience, in many different markets through-
out the world, I’ve often found that, when
… and you know, if I could pass on my
experience to the younger people here, I’d
say that the only way to sell in Italy is to
go there and see the market for yourself,
instead of asking your agents to do it.
Chairman Sorry to interrupt you, Bob, but I’d like to
know if the others agree. What do you
think about this, Walter.
Walter I’m not too sure about this. My own feel-
ing is that if …
Bob I don’t know why you don’t ask me. I’ve
been to Italy so many times recently.
Chairman Could you let Walter finish? I’d like to
have his view on this.
Walter Well, I’d like to say that for the last two
years we haven’t had a stand at the Milan
Trade Fair. I under stand that the Fair has
produced lots of contacts in the past.
Chairman That’s an interesting point, Walter. Let’s
summarize what we’ve said so far. Bob
thinks we depend on the agents too much,
and Walter suggests that the Trade Fair is
important.
Beyond the dictionary
Promise the earth/moon (and the stars) – сулить златые горы
Pull rank – пользоваться служебным положением
Put (a product) on the map – раскрутить (продукт, вещь)
Put in a (good) word for smb. – замолвить слово
Put on/up a bold face – делать хорошую мину при плохой
игре; не подавать виду
101
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