Учебное пособие по английскому языку для студентов неязыковых вузов специальности "Государственное и муниципальное управление". Касторнова О.Н. - 79 стр.

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79
Douglas Ivester
Parent’s background/values
Present position
Previous job
Previous boss
Personal qualities
Management style/beliefs
Achievements at Coca-Cola
Hobbies
3. Answer these questions about the article.
1) The writer says that “Goizueta had recognised Ivester's drive”
(paragraph 1). What does drive mean? How did Ivester show that he had this
quality?
2) “They give A pluses, don't they?” (paragraph 2). Who is Ivester's father
referring too when he says they?
3) How did Ivester prepare for the position he now holds?
4) Explain the meaning of this sentence: “Dress the part (he is opposed to
casual Fridays)” (paragraph 5). Do you agree with this policy?
5) Why does Ivester want employees to think of themselves as 'knowledge
workers'?
6) Ivester believes that many American executives “are getting terribly
isolated.” What is Ivester doing to avoid becoming cut off from his staff?
4. Find words and phrases in the article which mean the following:
1) Someone who has greatly increased the company's profits (paragraph
1).
2) A time of high unemployment and poverty (paragraph 2).
3) A very successful, profitable company (paragraph 3).
4) Very determined to succeed (paragraph 3).
5) Carefully, following a fixed plan (paragraph 4).
6) Organising people into different levels of importance (paragraph 6).
7) Something that happens regularly each year (paragraph 7).
8) Gets a feeling of satisfaction from doing something (paragraph 7).
5. Discuss these questions.
1) What do you think Douglas Ivester's main objectives should be as
leader of Coca-Cola?
2) What sort of problems do you think he has to deal with when running
the company?
Reading III. Read the dialogue.
- Hi, Mark.
- Hi, Jane. What are you reading?
- It’s a horoscope for next year.
- Do you believe in horoscopes?
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                    Douglas Ivester

                    Parent’s background/values           Personal qualities

                    Present position                     Management style/beliefs

                    Previous job                         Achievements at Coca-Cola

                    Previous boss                        Hobbies

                3. Answer these questions about the article.
                1) The writer says that “Goizueta had recognised Ivester's drive”
         (paragraph 1). What does drive mean? How did Ivester show that he had this
         quality?
                2) “They give A pluses, don't they?” (paragraph 2). Who is Ivester's father
         referring too when he says they?
                3) How did Ivester prepare for the position he now holds?
                4) Explain the meaning of this sentence: “Dress the part (he is opposed to
         casual Fridays)” (paragraph 5). Do you agree with this policy?
                5) Why does Ivester want employees to think of themselves as 'knowledge
         workers'?
                6) Ivester believes that many American executives “are getting terribly
         isolated.” What is Ivester doing to avoid becoming cut off from his staff?
                4. Find words and phrases in the article which mean the following:
                1) Someone who has greatly increased the company's profits (paragraph
         1).
                2) A time of high unemployment and poverty (paragraph 2).
                3) A very successful, profitable company (paragraph 3).
                4) Very determined to succeed (paragraph 3).
                5) Carefully, following a fixed plan (paragraph 4).
                6) Organising people into different levels of importance (paragraph 6).
                7) Something that happens regularly each year (paragraph 7).
                8) Gets a feeling of satisfaction from doing something (paragraph 7).
                5. Discuss these questions.
                1) What do you think Douglas Ivester's main objectives should be as
         leader of Coca-Cola?
                2) What sort of problems do you think he has to deal with when running
         the company?
                Reading III. Read the dialogue.
                -      Hi, Mark.
                -      Hi, Jane. What are you reading?
                -      It’s a horoscope for next year.
                -      Do you believe in horoscopes?


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