Социология рекламной деятельности. Исследования коммуникативного процесса. Часть 1. Кирьянова Л.Г - 163 стр.

UptoLike

163
2.          ?
x  
x  ,  
x ,  
x  
x  ______________________________________________
3.         ?
x ,    
x  
x   ,      
x  
x  
x  ________________________________________________
4.       ?
_____________________________
5.    1       (0,5 )?
2  1  2  3 
 

6. ,     /    
      (0,5 )
 :
 ( )
 (  ),
        
 20 . 20–30 . 30–40 . 40–50 . 50–80 . 80–100 . > 100 .
 
1.        ?
   
 ? ?
x ARIEL ()
x 
x BIMAX ()
x Bingo ()
x 
x DOSYA ()
x E
x Henko ()
x Lanza ()
x LOSK ()
x LUXUS ()
    – -
 
     
  
   –   -
, ,    
 – ,   
 ,    