Пища для ума. Коломейцева Е.М - 4 стр.

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4
A GUIDE TO USING THE TEXTBOOK
The book is designed to help intermediate and upper-intermediate learners
of business English improve their business vocabulary and knowledge. It is for
people studying English before they start work and for those already working
who need English in their job.
Apart from improving your business vocabulary, the book also helps you
to develop the language needed for important food production business.
You can use the book on your own for self-study, or with a teacher in the
classroom, one-to-one or in groups.
The main task of this book is to enlarge specific problems of food produc-
tion. The materials will allow the students to extend their linking of theory and
practice further by analyzing the strategic issues of specific food manufacture.
The studies are intended to serve as the basis for class discussion. They
are not intended to be a comprehensive collection of teaching material. The
materials have been chosen (or specially written) to provide readers with a core
of cases which together cover most of the main issues. As such they should
provide a useful backbone to a programme of study but can sensibly be sup-
plemented by other material.
The material in question can never fully capture the richness and complexity
of real-life food production situations and we would encourage readers and
tutors additionally to take every possible opportunity to explore the live strategic
issues of food processing organizations.
We expect readers to seek their own lessons from units and tutors to use
cases in whichever way best fits the purposes of their programme.
It is essential that students are required to undertake additional reading
from other sources and that their 'practical' work is supplemented by other ma-
terial as mentioned above.
Teachers can choose units that relate to students'particular needs and in-
terests, for example areas they have covered in course books, or that have come
up in other activities. Alternatively, lessons can contain a regular vocabulary
slot, where students look systematically at the vocabulary of particular thematic
or skills areas.
Students can work on the units in pairs, with the teacher going round the
class assisting and advising. Teachers should get students to think about the
logical process of the exercises, pointing out why one answer is possible and
others are not.
We hope you enjoy using this book.

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