Организация маркетинга на предприятии. Королькова Е.М. - 78 стр.

UptoLike

ВУЗ:

ТГТУ | Тамбов

Составители:

Королькова Е.М.

Рубрика:

Менеджмент и организация управления

bfb^`Z fZjd_ < kljZl_]bq_kdhf ieZg_ wlh hagZqZ_l i_j_oh^ ba [he__ dhgdmj_glgh]h

k_]f_glZfZjhdg_bf_xsbobfb^`Z

\ kj_^gbck_]f_glfZjhdbf_xsboohj

hrbcbfb^`

KljZl_]byjZ[hluk lh\Zjhf^he`gZ[ulvykghhljZ`_gZ\ieZg_fZjd_lbg]ZmiZdh\dZ

lh\ZjZijbk\h_gb_fZjdb hdZaZgb_^hihegbl_evguo mkem] ihke_ijh^Z`gh_ h[kem`b\Zgb_

bl^

D:G:EUK;UL:

Ijbgylb_j_r_gbc\ieZg_fZjd_lbg]Zh dZgZeZok[ulZ\Z`ghihke_^mxsbfijbqbgZf



Hj]ZgbaZpby k[ulZ lj_[m_l g_dhlhjuo aZljZl Ke_^h\Zl_evgh g_h[oh^bfh

hij_^_eblvh[t_fwlboaZljZl^eybo^Zevg_cr_]hmq_lZ\ [x^`_l_nbjfu



IeZgbjh\Zgb_dZgZeh\k[ulZ l_kgh k\yaZgh k ieZgbjh\Zgb_fh[t_fh\ijhba\h^kl\Z

aZdmidbkujvyljZgkihjlguoaZljZlkdeZ^kdboiehsZ^_ck \uoh^hfgZihdmiZl_eylZf]^_

_fmwlhm^h[ghbl^

Ke_^h\Zl_evgh ihkljh_gb_ dZgZeh\ k[ulZ k\yaZgh k j_r_gb_f h \uoh^_ gZ

hij_^_e_gguck_]f_gljugdZbihabpbhgbjh\Zgb_flh\ZjZ

IeZgbjh\Zgb_dZgZeh\k[ulZij_^iheZ]Z_lhl\_lugZ\hijhku

x dZdh[kem`b\Zgb_k\yaZghk dZgZeZfbjZkij_^_e_gby

x h[t_fbf_klhojZg_gby]hlh\hcijh^mdpbb^h __ ihklZ\db

x dZgZeujZkijhkljZg_gbyijh^mdpbbih \u[jZggufk_]f_glZfjugdZ 

x dZdh_ dhebq_kl\h hilh\uo f_edhhilh\uo b jhagb qguo deb_glh\ ij_^iheZ]Z_lky

h[kem`b\Zlvb dZdh\Z]_h]jZnbydeb_glh\

x dZdij_^iheZ]Z_lky jZkrbjylvk_lvdeb_glh\ gZihklZ\dm ijh^m dpbb

x dZdb_kj_^kl\ZljZgkihjlbjh\db [m^mlbkihevah\Zlvky

x dZd[m^_lhj]Zgbah\ZgZkbkl_fZmijZ\e_gbyaZiZkZfb

Djhf_wlh]hgZ\u[hjdZgZeh\k[ulZfh`_lhdZau\Zlv\ebygb_lZd`_b bfb^`ijh^mdl Z

J_r_gb_ h \uoh^_ d ihlj_[bl_ex k ij_klb`ghc fZjdhc q_j_a ^hjh]b_ fZ]Zabgu \

ij_klb`guojZchgZo \e_q_l aZ kh[hc g_ lhevdh^hjh]mxZj_g^mi ehsZ^b gh b aZljZlugZ

gZeZ`b\Zgb_b ih^^_j`Zgb_gZkhhl\_lkl\mxs_fmjh\g_h[kem`b\Zgby

IeZgbjh\Zgb_b jZa\blb_wnn_dlb\guodZgZeh\k[ulZke_^m_lhlg_klbd kljZl_]bq_kdbf

aZ^ZqZfij_^ijbylbylZddZd\ dhjhldb_kjhdbbo[_a[he_ag_ggh_baf_g_gb_g_\hafh`gh

P?GHH;J:AH<:GB

IeZgbjh\Zgb_ p_ghh[jZah\Zgby y\ey_lky h^gbf ba kZfuo keh`guo b

fgh]hnmgdpbhgZevguo we_f_glh\ ieZgZ fZjd_lbg]Z hgh l_kgh k\yaZgh kh fgh]bfb

Zki_dlZfbZgZebaZjugdZP_ghh[jZah\Zgb_]Zjfhgbqghkh^_j`bl\ k_[_ke_^mxsb_Zki_dlu

ieZgbjm_fhc^_yl_evghklbij_^ijbylby

x fbkkbybp_ebij_^ijbylby

x \g_rgb_nZdlhjudhgdmj_gluihlj_[bl_ebdZgZeuk[ulZbl^

x \gmlj_ggb_ nZdlhju jZkoh^u ij_^ijbylby j_deZfgZy iheblbdZ bfb^`

lh\ZjZbl^

>ey[he__ykghcjZajZ[hldbp_gh\hciheb lb dbij_^ijbylbyg_h[ oh^bf hknhjfmebjh\Zlv

__ p_eb\ khhl\_lkl\bbkp_eyfbij_^ ijby lby\p_ehf

x \u`b\Zgb_ nbjfu qZklh _keb ij_^ijbylb_ gZoh^blky g_ \ emqr_f iheh`_gbb

ijb[_]Zxl d iheblbd_ ih^^_j`Zgby fbgbfZevguo p_g ihdju\Zxsbo ebrv l_dmsb_

jZkoh^u

x djZldhkjhqgZy fZdkbfbaZpby ijb[ueb hij_ ^_ e_ gb_  p_gu gZ ijh^mdl k gZf_j_gb_f

ihem qblvfZdkbfZevguc^hoh^\ djZldhkjhqghfieZg_ 

x djZldhkjhqgZy fZdkbfbaZpby h[hjhlZ h[uqgh bkihevam_lky \ khhl\_lkl\bb kh

kljZl_]b_cjZkrbj_gbydZgZeh\k[ulZfZkrlZ[gh]haZo\ZlZjugdZbij_\jZs_gbylh\ZjZ\

h[s_^hklmiguc 

Заказать работу

Вы здесь

Организация маркетинга на предприятии. Королькова Е.М. - 78 стр.

UptoLike

ВУЗ:

Королькова Е.М.

Менеджмент и организация управления

Страницы