Business Vocabulary Builder. (Деловой английский: лексика). Корухова Л.В - 79 стр.

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УлГТУ | Ульяновск

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Read the rest of the article. Choose the correct heading for steps 1 to 6 of
Lafley's model for innovation from the list below.
A One-on-one consumer research
В Stop testing so much
С Know what not to do
D research outside for ideas
E Give designers more power
F Get employees to exchange ideas
Find words or phrases in the article which mean the following:
1 recruitment of an experienced person
2 additional payments for innovation
3 customer habits
4 the company's intranet
5 laboratories
6 shorter time for introducing products
Skills
Presenting
Comment on the following statements. In your opinion are they;
a)essential b) helpful c) unhelpful for a successful presentation?
1 Tell a joke at he beginning to relax the atmosphere.
2 Speak more slowly than you normally do.
3 Smile a lot.
4 Involve the audience,
5 Invite questions during the presentation.
6 always keep to your plan.
7 Move around during your presentation.
8 Use gestures to emphasise important points.
9 Read out presentation from the script.
10 Stand up when giving your presentation.
What other useful techniques do you know for giving a presentation?
Prepare a short presentation of three to five minutes. Choose one of the
situations below.
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