Engineering MOSAIC. Мантатова С.С - 32 стр.

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UNIT XXVI
IT and the travel agency
Before you start
1. Work in pairs. Discuss which of these people use a computer in
their jobs and why. Make a list of other travel jobs which use a
computer.
Example: A hotel receptionist uses a computer for registry.
hotel receptionist travel agent flight attendant tourist
information officer pilot
Reading
2. Read the text about IT in the travel industry. Decide if the
statements below are true (T) or false (F).
1. Most suppliers have their own website.
2. A 'one-stop' website is not useful if you want information
about many different things.
3. Buying and selling online is cheaper for the customer and the
supplier.
4. Most jobs in the travel industry involve using a Central
Reservation System.
5. You don't need IT skills to work in the travel industry.
IT and the travel agency
1. Information technology (IT) is an important part of the travel
business. Almost all suppliers, such as tour operators, airlines, and
hotels have their own website. Customers can find information and
make online bookings. There are also many 'one-stop' websites, like
traveleasy.com. These allow people to find all the information they
need on one website — for example, the cheapest deals on flights, or
hotel accommodation.
2. Buying travel services online, rather than through a travel
agent, is quicker and usually cheaper for the customer. Customers
can also get more information about the services they are buying.
Selling online is also cheaper for the suppliers, because they don't
have to pay a commission to a travel agent.
3. Almost any job, from hotel reception to airline reservations,
uses a computer. For example, to work for a hotel, travel agent, or
airline, you need to be able to use a Central Reservation System
(CRS) such as Sabre or Fidelio. If you want to work in IT specifically
for the travel industry, you need qualifications in both IT and
tourism.
4. When you apply for a job, you should always mention any IT
skills you have, like working on spreadsheets, or designing websites.
If you have these skills, you will be more attractive to an employer.
Vocabulary
3. Look at the features (1-4) on this travel homepage. Which one do
you click on if you want to:
a. buy a plane ticket?
b. find more information on another page?
с. go on holiday to Majorca?
d. see everything the website sells?
www. travel.easy.com
Keyword Search
1. Instant search °Flights Hotels Entertainment
search I want to leave on
Homepage
Travel
I want to go to:
Holidays
Hotels
Car Hire
4. Click here to see our bargain weekend trips to London
Speaking and Writing
4. Work in pairs. Discuss the design of your own website homepage.
It can be for a specific travel business, or it can be a 'one-stop' site.
Decide: • what the website is for
• who will visit it
• what information it needs to include
• what you want visitors to be able to do.
5. Design the website homepage you discussed in Exercise 4.
2. All products search
•••
Any
•••
3. Destination
•••
UNIT XXVI                                                                 airline, you need to be able to use a Central Reservation System
IT and the travel agency                                                  (CRS) such as Sabre or Fidelio. If you want to work in IT specifically
Before you start                                                          for the travel industry, you need qualifications in both IT and
1. Work in pairs. Discuss which of these people use a computer in         tourism.
their jobs and why. Make a list of other travel jobs which use a                4. When you apply for a job, you should always mention any IT
computer.                                                                 skills you have, like working on spreadsheets, or designing websites.
Example: A hotel receptionist uses a computer for registry.               If you have these skills, you will be more attractive to an employer.
      hotel receptionist ■ travel agent ■ flight attendant ■ tourist      Vocabulary
                       information officer ■ pilot                        3. Look at the features (1-4) on this travel homepage. Which one do
Reading                                                                   you click on if you want to:
2. Read the text about IT in the travel industry. Decide if the                 a. buy a plane ticket?
statements below are true (T) or false (F).                                     b. find more information on another page?
      1. Most suppliers have their own website.                                 с. go on holiday to Majorca?
      2. A 'one-stop' website is not useful if you want information             d. see everything the website sells?
      about many different things.                                        www. travel.easy.com
      3. Buying and selling online is cheaper for the customer and the    Keyword Search
      supplier.                                                           1. Instant search   °Flights     Hotels     Entertainment
      4. Most jobs in the travel industry involve using a Central
      Reservation System.                                                 2. All products search     •••
      5. You don't need IT skills to work in the travel industry.              search            I want to leave on
                         IT and the travel agency
                                                                               Homepage         Any                        •••
      1. Information technology (IT) is an important part of the travel        Travel
business. Almost all suppliers, such as tour operators, airlines, and                            I want to go to:
hotels have their own website. Customers can find information and               Holidays           3. Destination         •••
make online bookings. There are also many 'one-stop' websites, like             Hotels
traveleasy.com. These allow people to find all the information they             Car Hire
need on one website — for example, the cheapest deals on flights, or      4. Click here to see our bargain weekend trips to London
hotel accommodation.                                                      Speaking and Writing
      2. Buying travel services online, rather than through a travel      4. Work in pairs. Discuss the design of your own website homepage.
agent, is quicker and usually cheaper for the customer. Customers         It can be for a specific travel business, or it can be a 'one-stop' site.
can also get more information about the services they are buying.         Decide: • what the website is for
Selling online is also cheaper for the suppliers, because they don't                  • who will visit it
have to pay a commission to a travel agent.                                           • what information it needs to include
      3. Almost any job, from hotel reception to airline reservations,                • what you want visitors to be able to do.
uses a computer. For example, to work for a hotel, travel agent, or       5. Design the website homepage you discussed in Exercise 4.