Рубрика:
103
• Emphasize important facts and figures.
• Present supporting data that are helpful in making analysis and drawing
conclusions.
• Reduce the amount of talking you have to do.
• Add interest to the material.
2. Guidelines about using visual aids to maximum effect.
1. Your visual aids must be large enough for everyone to see.
2. Keep charts, maps and graphs very simple. Don’t try to show too many details
in one visual aid. Let your visuals speak for themselves. A good visual is like a
good newspaper headline-it should make people want to find out more.
3. Do not pass out objects or papers during your speech. If people are looking at
objects or reading papers, they will not be listening to what you are saying.
4. When describing very detailed visual aids don’t quote precise figures. Give
approximate figures and point out the overall trends and developments. Include
precise figures and detailed descriptions in a handout or report given out before
or after your talk.
5. Look at your audience – not at your visual aids. When you are showing a
picture, graph, etc., be sure to maintain eye contact with your listeners.
6. Never compete with your visuals. When showing a visual, keep quiet and give
people time to take it in, then make brief comments only.
7. When you’ve finished using your visual aids, put them away or switch off your
projector.
8. If you are giving a presentation with Power Point or something of that nature,
make the information on your screen very simple. The rules of presentation are
the same all the time. Five words per line, five lines per slide, five slides per
presentation is the target.
3. Using PowerPoint
Computers make it remarkably easy to produce impressive overheads, usually
using PowerPoint. It offers a number of significant advantages, particularly
professional appearance, and flexibility. You can revise your presentation at the last
minute, and easily tailor it to a particular audience. You can incorporate relevant
tables and graphics. If you are carrying your laptop anyway you do not need to carry
anything additional. PowerPoint is a tool you can use to communicate your ideas
effectively through visual aids that look professionally designed yet are easy to make.
You can produce slides for your presentation and room for notes, at the press of a
button print audience handouts, print an outline. These advantages are clear. There
are less obvious, but perhaps more serious, hazards with PowerPoint. The ease of
generating slides on a computer leads some presenters to use far too many slides so
that their audience retains nothing but a blurred impression of an endless series of
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