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129
V Choose the best alternative to complete the sentence.
1. The task of the public relations department id to project the right
…………………… of a company.
A painting
B image
C picture
D drawing
2. When the product was launched they issued a press ……………………to all
the news agencies.
A escape
B issue
C release
D promotion
3. According to the code of practice, a public relations officer should not
knowingly ………………… false information.
A disseminate
B dissociate
C dispose
D dissolve
4. Some companies entertain journalists more ………………… than others.
A lasciviously
B largely
C leniently
D lavishly
5. The use of such things as logos and colour …………………. helps to
maintain a corporate identity.
A scheme
B system
C style
D fashion
6. We need to liaise more with politicians and ………………. servants if we
want the government to agree to our plans.
A official
B polite
C civil
D civilian
7. $200,000 was …………………. for the official opening of the new store.
A set aside
B brought about
C set off
D laid up
8. Sponsorship can be an effective way of promoting ……………….. towards
an organisation.
A will
B goodwill
C willingness
D goodness
9. At a press reception don`t …………………. guests with irrelevant material.
A overload
B override
C overtake
D overcompensate
10. The reseption must be held at a convenient …………………. with good
transport and parking facilities.
A revue
B venue
C view
D venture
