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survive. Automotive researcher J.D.Power – LMC says only 4% of deals in the U.S
in 1999 were conducted entirely over the Net. Bottom line: People use the Internet to
gather information and intelligence on prices, but conclude the deal, they keep
searching for the reassurance of the impersonal buy.
4.8 Find the antonyms in the text
underestimate
reduce
cut down
to die
to throw about
to dissolve
distrust
4.9 Text 6. Top 10 signals You’re tired of the Internet Business.
Read the text. What facts can you agree with?
1. You start checking your email every 1.2 minutes, rather than every 23 seconds.
2. You stop calling your family “my team”.
3. When you hear the term “VC”, your first thought is “Viet Cong”.
4. You see venture capitalist John Doerr at a conference and don’t kiss up to him.
5. You no longer love your Palm Pilot more than your dog.
6. You’re eaten your entire lunch without making a single cell – phone call.
7. You no longer want to be the “Yahoo of the [fill in the blank]” but to be bought
out by Yahoo.
8. You stop using the following terms: “monetize”, “first – leader advantage”,
“prerenue”.
9. When you hear the word “options”, you think “Chinese or Thai for dinner”.
10. You toss out a magazine with Internet moguls on the cover and read People’s “50
most Beautiful People” issue instead.
4.10 Text. What is nanotechnology? Read the text making notes
like this
Things, I knew already…
Things, I didn’t know…
Things, I don’t understand…
Computers reproduce information at almost no cost.
A push is well underway to invent devices that manufacture at almost no cost,
by treating atoms discretely, like computers treat bits of information. This would
allow automatic construction of consumer goods without traditional labour, like a
17
survive. Automotive researcher J.D.Power – LMC says only 4% of deals in the U.S in 1999 were conducted entirely over the Net. Bottom line: People use the Internet to gather information and intelligence on prices, but conclude the deal, they keep searching for the reassurance of the impersonal buy. 4.8 Find the antonyms in the text underestimate reduce cut down to die to throw about to dissolve distrust 4.9 Text 6. Top 10 signals You’re tired of the Internet Business. Read the text. What facts can you agree with? 1. You start checking your email every 1.2 minutes, rather than every 23 seconds. 2. You stop calling your family “my team”. 3. When you hear the term “VC”, your first thought is “Viet Cong”. 4. You see venture capitalist John Doerr at a conference and don’t kiss up to him. 5. You no longer love your Palm Pilot more than your dog. 6. You’re eaten your entire lunch without making a single cell – phone call. 7. You no longer want to be the “Yahoo of the [fill in the blank]” but to be bought out by Yahoo. 8. You stop using the following terms: “monetize”, “first – leader advantage”, “prerenue”. 9. When you hear the word “options”, you think “Chinese or Thai for dinner”. 10. You toss out a magazine with Internet moguls on the cover and read People’s “50 most Beautiful People” issue instead. 4.10 Text. What is nanotechnology? Read the text making notes like this Things, I knew already… Things, I didn’t know… Things, I don’t understand… Computers reproduce information at almost no cost. A push is well underway to invent devices that manufacture at almost no cost, by treating atoms discretely, like computers treat bits of information. This would allow automatic construction of consumer goods without traditional labour, like a 17
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