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ture. The youth challenged many of the values of their parents. This was ex-
pressed in radical changes in behaviour, dress, and music.
Variation within a culture is one of the factors that leads to change in the culture
over time. A difference in values and behaviours may then be gradually taken up
by other groups. In the case of youth culture , the values of that generation may
become dominant over time as the group grows and takes power in the society.
The introduction of new technologies is also a major factor in cultural change.
You can probably imagine some of the possible changes in behaviour that might
happen when television or the telephone are introduced into a community for the
first time. If we return to the distinction between material and nonmaterial cul-
ture, we can see that changes in the material aspects of a society can bring about
changes in norms, behaviours, and values.
Cultural change also occurs when different cultures come into contact with one
another, and then borrow from each other. They may exchange ideas, such as
religious beliefs, or material artifacts, such as food or clothing. Often when these
imported elements are added to the existing culture, they are altered in some
way to fit in better with the local culture. For example, the popular Italian food,
spaghetti,
is said to have had its origins in Chinese noodles, which were brought
back to Italy from China by the Italian adventurer, Marco Polo in the late 12
th
century. Much later, in the early 20
th
century, spaghetti made its way into the
American diet with the arrival of Italian immigrants to the United States.
Примечание: is said- как говорят
Упражнение 6. Переведите текст письменно.
Упражнение 7. Вставьте в нужной форме слова из предложенного ниже
списка. Полученные предложения переведите на русский язык.
To occur, gradual, to experience, value, generation, borrow, add
1. He’s well-known in the local …………..
2. In the USA the younger …….. smokes less than their parents did.
3. These documents are of great historical………………..
4. Could I ………………. your pen?
5. Everyone learns best from his own …………...
6. It’s a process of ……………… development.
7. If any of these symptoms ………….. while you are taking the
medicine(лекарство), consult your doctor.
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