Организация маркетинга на предприятии. Королькова Е.М. - 92 стр.

UptoLike

Составители: 

f_jhijbylbcihbo^hklb`_gbxaZhi j_^_e_gguci_jbh^\j_f_gbGZhkgh\_ijh\_^_ggh]h
\ur_ ZgZebaZ kljZl_]bb fZjd_lbg]Z [ueZ jZajZ[hlZgZ h[sZy kljmdlmjZ bieZg
fZjd_lbg]h\hc^_yl_evghklbijbklZgh\e_gbbbgljZij_g_jkl\Z?]hhkgh\gufbwe_f_glZfb
y\eyxlky ZgZeba ijh[e_f ij_^ijbylby ZgZeba j_a_j\h\ ij_^ijbylby h[hkgh\Zgb_
hkgh\guoiZjZf_ljh\ij_^ijbgbfZl_evkdhc^_yl_evghklb
;Zah\u_ iheh`_gby fZjd_lbg]h\hc ^_yl_evg hklb ih klZgh\e_gbx bgljZij_g_jkl\Z
e_`Zsb_\ hkgh\_ex[hckljZl_]bbdhgdj_lgh]hij_^ijbylbyfh]mljZkkfZljb\ZlvkydZd__
dhgp_ilmZevgu_hkgh\ujbk
JbkDhgp_ipbyfZjd_lbg]ZijbklZgh\e_gbbbgljZij_g_jkl\Z
Ijhp_kk klZgh\e_gby bgljZij_g_jkl\Z fh`gh jZkkfZljb\Zlv bdZd fZjd_lbg]h\mx
kljZl_]bx jZa\blby ij_^ijbylby hibjZxsmxky gZ hij_^_e_gguc ieZg fZjd_lbg]h\uo
^_ckl\bc \dexqZxsbc ^_ckl\by ih ihbkdmb h[hkgh\Zgbx lZdh]h imlb jZa\blby
ij_^ijbgbfZl_evkl\Z dhlhjuc fZdkbfZevgh [m^_l m^h\e_l\hjylv ihlj_[ghklyf jugdZ b
p_eyfij_^ijbylby
GZhkgh\_bkke_^h\Zgbyijhp_kkZklZgh\e_gbybgljZij_g_jkl\Zfh`_l[ulv ij_^eh`_g
ke_^mxsbcieZgfZjd_lbg]h\hc^_yl_evghklb

:gZeba j_amevlZlh\ ^_yl_evghklb ij_^ijbylby b hij_^_e_gb_ _]h i_j\hkl_i_gguo
p_e_cb aZ^Zq
Bkke_^h\Zgb_ \gmlj_gg_c kj_^u h[t_dlZ khklhygby ij_^ijbylby b \uy\e_gb_
j_a_j\h\ dhlhju_ ihl_gpbZevgh fh]ml klZlv fZl_jbZevghc hkgh\hc jZa\b l by
ij_^ijbgbfZl_evkl\Z
H[hkgh\Zgb_ iZd_lZ ij_^ijbgbfZl_evkdbo b^_c hibjZxsbo ky gZ bkihevah\Zgb_
j_kmjkh\ij_^ijbylbykhhl\_lkl\mxsboijbhjbl_lguogZijZ\e_gbc
H[hkgh\Zgb_ ijbhjbl_lguo ij_^ijbgbfZl_evkdbo b^_c gZ hkgh\_ ZgZebaZ
ihl_gpbZevgh]hkijhkZgZihl_gpbZevgu_ijh^mdl uij_^ijbgbfZl_evkl\Z
KhklZ\e_gb_ ijh]jZffu kha^Zgby ij_^ijbgbfZl_evkdbo kljmdlmj ^ey j_ZebaZpbb
\u[jZgghcij_^ijbgbfZl_evkdhcb^_b