Engineering MOSAIC. Мантатова С.С - 12 стр.

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UNIT VII
Where have all the engineers gone?
Before you start
1. What are the most popular subjects to study at universities and
colleges? Why?
2. If you wanted to find out about job opportunities or vacancies at a
large company or international organization, how would you do it?
Reading
3. Read the text and find out which of these statements gives the best
summary of the text below?
a) A global company needs to recruit globally.
b) The Internet will revolutionize the way new employees are
recruited.
c) Engineering is the discipline of the future.
Where have all the engineers gone?
1. The group DaimlerChrysler was formed in 1998 through the
merger of Daimler-Benz and Chrysler of the US. DaimlerChrysler is
one of the mainstays of the Baden-Wurttemberg economy, sustaining
242,000 people in employment across Germany - the bulk of them in
the state.
2. Traditionally, Daimler-Benz always recruited engineers
within Germany. In 1999, however, its recruitment campaign went
global. Using the Internet, DaimlerChrysler issued a blanket
invitation to college graduates around the world - with emphasis on
mechanical engineering, process technology and aerospace
engineering - to attend an open day at eleven DaimlerChrysler
locations around the world.
3. Competition for talent from other large industrial groups is
bound to increase. Rivals such as BMW, in neighboring Bavaria,
have similar needs. But Mr. Binder says: 'We try to convince would-
be recruits that we're the most global company and it's more
interesting to work at DaimlerChrysler in this exciting period after
the merger.' Recruits are also offered opportunities to work in
different units of the group.
4. The recruitment problem has been made worse by a steady
decline in the number of students electing to study engineering since
the early 1990s - when there were too many newly-qualified
engineers entering the market. Large numbers of students chose to
study other subjects, leading to today's shortage.
5. DaimlerChrysler is supporting initiatives to try to ensure a
steady flow of engineers and graduates from other technical
disciplines. Over the course of the next few years, the group will be
supporting the establishment of two private universities in Baden-
Baden.
Speaking
4. Read the five paragraphs again and decide if the sentences (a-h)
below, are true (T), false (F) or not mentioned (N):
a) DaimlerChrysler is the largest employer in Baden-
Wurttemberg.
b) Daimler Chrysler employs more people in Baden-
Wurttemberg than in other parts of Germany.
c) The company plans to increase its investment in research and
development.
d) Daimler Chryslers' policy is to recruit engineers in Germany
whenever possible.
e) DaimlerChrysler uses the Internet in its recruitment
campaigns.
f) BMW is a more attractive company to work for.
g) DaimlerChrysler is planning to set up its own technical
university.
5. The following phrases summarize problems of each paragraph.
Match each phrase with the correct paragraph.
a) the need to recruit engineers globally to meet it's business targets
b) the lack of engineering graduates generally
c) DaimlerChrysler's position in the state of Baden-Wurttemberg
d) the need to compete with other companies to attract new recruits
e) DaimlerChrysler's business targets
f) use of the Internet for recruitment
g) DaimlerChrysler's plans to support private universities
h) another recruitment approach
UNIT VII                                                                       4. The recruitment problem has been made worse by a steady
                                                                         decline in the number of students electing to study engineering since
Where have all the engineers gone?
                                                                         the early 1990s - when there were too many newly-qualified
Before you start
                                                                         engineers entering the market. Large numbers of students chose to
1. What are the most popular subjects to study at universities and
                                                                         study other subjects, leading to today's shortage.
colleges? Why?
                                                                               5. DaimlerChrysler is supporting initiatives to try to ensure a
2. If you wanted to find out about job opportunities or vacancies at a
                                                                         steady flow of engineers and graduates from other technical
large company or international organization, how would you do it?
                                                                         disciplines. Over the course of the next few years, the group will be
Reading
                                                                         supporting the establishment of two private universities in Baden-
3. Read the text and find out which of these statements gives the best
                                                                         Baden.
summary of the text below?
                                                                         Speaking
a) A global company needs to recruit globally.
                                                                         4. Read the five paragraphs again and decide if the sentences (a-h)
b) The Internet will revolutionize the way new employees are
                                                                         below, are true (T), false (F) or not mentioned (N):
recruited.
                                                                               a) DaimlerChrysler is the largest employer in Baden-
c) Engineering is the discipline of the future.
                                                                         Wurttemberg.
             Where have all the engineers gone?                                b) Daimler Chrysler employs more people in Baden-
                                                                         Wurttemberg than in other parts of Germany.
      1. The group DaimlerChrysler was formed in 1998 through the              c) The company plans to increase its investment in research and
merger of Daimler-Benz and Chrysler of the US. DaimlerChrysler is        development.
one of the mainstays of the Baden-Wurttemberg economy, sustaining              d) Daimler Chryslers' policy is to recruit engineers in Germany
242,000 people in employment across Germany - the bulk of them in        whenever possible.
the state.                                                                     e) DaimlerChrysler uses the Internet in its recruitment
      2. Traditionally, Daimler-Benz always recruited engineers          campaigns.
within Germany. In 1999, however, its recruitment campaign went                f) BMW is a more attractive company to work for.
global. Using the Internet, DaimlerChrysler issued a blanket                   g) DaimlerChrysler is planning to set up its own technical
invitation to college graduates around the world - with emphasis on      university.
mechanical engineering, process technology and aerospace                 5. The following phrases summarize problems of each paragraph.
engineering - to attend an open day at eleven DaimlerChrysler            Match each phrase with the correct paragraph.
locations around the world.                                              a) the need to recruit engineers globally to meet it's business targets
      3. Competition for talent from other large industrial groups is    b) the lack of engineering graduates generally
bound to increase. Rivals such as BMW, in neighboring Bavaria,           c) DaimlerChrysler's position in the state of Baden-Wurttemberg
have similar needs. But Mr. Binder says: 'We try to convince would-      d) the need to compete with other companies to attract new recruits
be recruits that we're the most global company and it's more             e) DaimlerChrysler's business targets
interesting to work at DaimlerChrysler in this exciting period after     f) use of the Internet for recruitment
the merger.' Recruits are also offered opportunities to work in          g) DaimlerChrysler's plans to support private universities
different units of the group.                                            h) another recruitment approach