The secret of success. Мельник О.Г. - 13 стр.

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1. Why is it that...?
2. What would you say was...?
3. What are the implications of...?
4. What precisely...?
5. What are the chances of...?
6. What do you understand by ...?
7. According to the article...?
8. How might...?
2. What is your immediate reaction to the information given in the
article? Tick the response neared to your own.
1. I am amazed. 2. I am appalled. 3. I 'don't believe it. 4.' I think it's a
bit biased. 5. It doesn't really surprise me. 6. Actually, I knew about, it
already.
3. Discuss
1. How are the companies affected by economic recession and boom?
2. How do they respond to sudden rises and falls in demand?
3. To what extent does your company influence or follow the market?
4. Have you ever been involved in a trade war?
Press Conference
Work in two groups: representatives of the De Beers company and
members of the Press. Prepare to hold a 20-minute press conference at
which De Beers will answer questions on its business practices and
company policy.
THE PRESS – Information
Re-read the article, Diamonds Are Forever. As a group prepare to
question the representatives of De Beers about their business activities.
You might mention the following:
• Isn't the high price of diamonds simply a result of De Beers'
manipulation of the world market?
• If the cutting of diamonds is such a skilled and expensive business,
how come 75% of the world's diamonds are cut by workers in India who
are so badly paid?
• How can De Beers justify its monopolistic control of the world
success, my students perceive that as a reason not to care much about
getting a good education." I finished high school!
The computer industry has lots of people who didn't finish
college, but I'm not aware of any success stories that began with
somebody dropping out of high school. I actually don't know any high
school dropouts, let alone any successful ones.
In my company's early years we had a bright part-time
programmer who threatened to drop out of high school to work full-time.
We told him no.
Quite a few of our people didn't finish college, but we discourage
dropping out. Having a diploma certainly helps somebody who is looking
to us for a job.
College isn't the only place where information exists. You can
learn in a library. But somebody handing you a book doesn't
automatically foster learning. You want to learn with other people, ask
questions, try out ideas and have a way to test your ability. It usually
takes more than just a book.
Education should be broad, although it's fine to have deep
interests, too.
In high school there were periods when I was highly focused on
writing software, but for most of my high school years I had wide-
ranging academic interests. My parents encouraged this, and I'm grateful
that they did.
Although I attended a lot of different kinds of classes in college, I
signed up for only one computer class the whole time. I read about all
kinds of things.
One parent, wrote me that her 15-year-old son "lost himself in the
hole of the computer." He got an A in Web site design, but other grades
were sinking, she said.
This boy is making a mistake. High school and college offer you
the best chance to learn broadly — math, history, various sciences — and
to do projects with other kids that teach you first-hand about group
dynamics. It's fine to take a deep interest in computers, dance, language
or any other discipline, but not if it jeopardizes breadth.
I think kids sometimes trap themselves into a narrow identity. I
wonder if they've just decided, "OK, I'm the person who's good at
accounting."
A friend asks, "Hey, what have you been reading?" "Well, I'm
reading about accounting."
It's just their sort of self-definition, and it's probably comfortable
for them. But it's unfortunate if it comes at the sacrifice of learning about
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