Reading and understanding newspapers. Пыж А.М. - 10 стр.

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who are connected with the arts. The paper’s motto is “Facts are sacred, comment
is free”. This paper because of its very honest comment of news is very influential.
The Financial Times saw its appearance in 1888. At present it is no more
simply the commercial specialist paper it used to be and has become a major
quality paper.
The Times (1785) is the oldest of the existing papers. It has always been
the paper of the “Establishment” and has a good reputation for reliable and
serious comment on foreign and home affairs. The Times is a broadsheet with
centre/right of centre political standpoint.
The popular daily papers are also called tabloids. A
tabloid is both a paper
size and a term for the style of the newspapers that — especially in the
Kingdom — tend to use that format. Tabloid is the smaller of the two standard
newspaper sizes; the larger newspapers are called broadsheets. The name seems
to derive from a pharmaceutical trademark meaning
compressed tablet, and has
been applied to other small things. There are two distinct uses of the term
today. The more recent usage, actually deriving from the original usage, is to
refer to weekly or semi-weekly alternative papers in tabloid format. Many of
these are essentially straightforward newspapers, publishing in tabloid format.
What principally distinguishes these from the dailies, in addition to their less-
frequent publication, is the fact that they are usually free to the user, relying on
ad revenue, as well as the fact that they tend to concentrate more on local
entertainment scenes and issues. In its traditional sense, tabloids tend to
emphasize sensational stories and are reportedly prone to create their news if
they feel that the subjects cannot, or will not, sue for libel. In this respect, much
of the content of the tabloid press could be said to fall into the category of junk
food news. Such national tabloids as The Sun, The Daily Mirror, The Daily
Mail, The Daily Express, The Daily Star, Today and others do not pay a great
deal of attention to important world events and when they do, the facts are
often distorted in an effort to make the news exciting and entertaining. Much
space is devoted to crime, scandal and sex, while generally a small amount of
information is on different topics. Sometimes opinions take more space than
“hard news”. Their front page news is presented in a sensational manner, with
banner headlines. Popular papers use more pictures and cartoons. They
deliberately employ slang and up to date expressions to give their reports more
vitality. The vocabulary is forceful, abounding in words and phrases appealing
to the readers’ emotions.
The Daily Mail (right of centre political standpoint) devotes its space to
commercial advertisements (ads), sports reports, features, home news, human
interest stories, competitions and puzzles, notices, financial news, reviews,
gossip, letters from the public, comic strips, opinion and comment, horoscopes,
topical cartoons, parliamentary reports and weather forecasts.

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