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Lecture 17
The Cooperative Principle.
The Politeness Principle
1. Conversational implicature.
2. The Cooperative Principle and Grice’s maxims.
3. The Politeness Principle and Leech’s maxims.
1. Conversational Implicature
In a series of lectures at Harvard University in 1967, the English language
philosopher H.P. (Paul) Grice outlined an approach to what he termed
conversational implicature – how hearers manage to work out the complete
message when speakers mean more than they say. An example of what Grice
meant by conversational implicature is the utterance:
“Have you got any cash on you?”
where the speaker really wants the hearer to understand the meaning:
“Can you lend me some money? I don’t have much on me.”
Consider the following:
parent Did you do your homework?
child I finished my essay.
parent Well, you better do your algebra too.
The parent inferred that the child had not done all her homework, even
though she did not assert she didn’t. The parent inferred that if the child explicitly
mentioned only one of her assignments, she had not done the other; that is,
mentioning only the essay and failing to mention
algebra implicates that she had not done her algebra.
The conversational implicature is a message that is not found in the plain
sense of the sentence. The speaker implicates it. The hearer is able to infer (work
out, read between the lines) this message in the utterance by appealing to the rules
governing successful conversational interaction. Grice proposed that implicatures
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