Upward Bound: First year. Воробьева М.Г - 167 стр.

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— 167 —
at four o’clock. What time should you expect your foreign business
colleagues to arrive? If they’re German, they’ll be bang on time. If
they’re American, they’ll probably be 15 minutes early. If they’re
British, they’ll be 15 minutes late, and you should allow up to an
hour for the Italians.
When the European Community began to increase in size, several
guidebooks appeared giving advice on international etiquette. At first
many people thought this was a joke, especially the British, who seemed
to assume that the widespread understanding of their language meant
a corresponding understanding of English customs. Very soon they had
to change their ideas, as they realized that they had a lot to learn
about how to behave with their foreign business friends.
FOR EXAMPLE:
The British are happy to have a business lunch and discuss
business matters with a drink during the meal; the Japanese prefer
not to work while eating. Lunch is a time to relax and get to know one
another, and they rarely drink at lunchtime.
The Germans like to talk business before dinner, the French
like to eat first and talk afterwards. They have to be well fed and
watered before they discuss anything.
Taking off your jacket and rolling up your sleeves is a sign of
getting down to work in Britain and Holland, but in Germany people
regard it as taking it easy.
American executives sometimes signal their feelings of ease
and importance in their offices by putting their feet on the desk
whilst on the telephone. In Japan, people would be shocked. Showing
the soles of your feet is the height of bad manners. It is a social insult
only exceeded be blowing your nose in public.
The Japanese have perhaps the strictest rules of social and
business behaviour. Seniority is very important, and a younger man
should never be sent to complete a business deal with an older
Japanese man. The Japanese business card almost needs a rulebook of
its own. You must exchange business cards immediately on meeting
because it is essential to establish everyone’s status and position.
When it is handed to a person in a superior position, it must be
given and received with both hands, and you must take time to read
it carefully, and not just put it in your pocket! Also the bow is a very
important part of greeting someone. You should not expect the

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