Письменный перевод в сфере экономики и бизнеса. Княжева Е.А. - 4 стр.

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Last year, in a speech to managers, he described his vision of what the group
would look like in 2016, its centenary year. He told them that Boeing would be
an aerospace company. It would not repeat earlier mistakes such as attempting
to enter the train or boat-building business.
Second, he said, Boeing would be a ‘global enterprise’. This would mean
increasing the number of countries of operation. He is impressed, he says, by the
way in which oil companies have benefited from losing national images. ‘BP is
probably the most global company in the world. It is interesting to see that in the
US its nationality has begun to disappear. Almost everybody in the US says BP
and not British Petroleum. It is a local kind of a company’. Royal Dutch/Shell is
another group which manages to present itself as a local company in the
countries in which it operates.
Would he be happy if 20 years from now people did not think of Boeing as
being a US company? ‘Yes’, Condit says, ‘I believe we are moving to wars an
era of global markets and global companies’.


Task 3. Matching.
Match the terms below to the definitions. Give their Russian equivalents.
1. acquisition                                  7. subsidiary
2. joint venture                                8. infrastructure
3. consortium                                   9. issues
4. franchising                                  10. profitability
5. licensing                                    11. welfare benefits
6. local partner                                12. flight of capital


a) a company partly of wholly owned by a parent company;
b) giving someone the exclusive right to sell products in a certain area;
c) selling the right to a manufacture’s trademark, usually in a foreign market;
d) buying or taking over another company;