Английский для социологов. Астафурова Т.Н. - 58 стр.

     9. ROLE-PLAY:    MEETING

     Work in groups of four as two pairs, taking it in turns to play
the entrepreneurs and the small business advisers. Read your role-
cards and prepare for your meetings carefully.
      ENTREPRENEURS
      Decide on an idea (produce or service) for a new business that
you would like to start up. Draw up an outline business proposal,
inventing any information you wish, and decide how you will present
it to your bank. Your bank’s small business advisers have agreed to
meet you and provide some preliminary feedback on your ideas, an
opinion — in princi ple — on the feasibility of raising finance to get
your business off the ground, and some advice on how to proceed. Try
to present your case persuasively and expect to face some probing
questions. You should be prepared to provide some basic information
on the following: your planned product service (descri ption, name,
key features, sales/profit, potential); the market you are targeting
(nature, size, competition); your marketing approach, financing,
business structure, location; your expertise etc. But do not worry too
much about specific details at this stage.
      SMALL BUSINESS ADVISERS
      You have an appointment — an informal exploratory meeting —
with two bank customers to discuss an idea they have for a new business.
Your role is to provide some preliminary feedback, an opinion — in
princi ple — on the feasibility of raising finance, and some advice on
how to proceed. Ask pertinent questions about their planned product/
service (descri ption, name, key features, sales/profit potential); the
market they are targeting (nature, size, competition); their marketing
approach; their business structure, location etc. Try to probe their
determination capacity to succeed, but don’t worry too much about
specific detail at this stage. If you think the idea has merit and they
have the experience ability to make a good of it, suggest they draw up
a more detailed proposal, providing more information on e.g. projected
start-up costs and overheads; turnover and profit forecasts; loan
requirements; antici pated repayment terms’ period and anything else
you feel you might need to provide the bank with adequate security
for any money you might advance.




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