Деловые переговоры на иностранном языке. Английский язык. Часть 1. Лазаричева Е.С. - 20 стр.

once said to me: "It is my job to         из них конформистов и соглашателей.           4.    My sister was very …….. with her exam results. She had expected better.
make it possible for the first-rate       Я никогда не забуду университетского          5.    I fell asleep early. It had been a ………. day.
teacher to teach. Whether he gets         президента, сказавшего мне однажды:           6.    He was ……….. with me for not telling him about Jasper’s birthday.
along with his collegues or with me       «Это мое дело – дать возможность
— and very few really good teachers       первоклассным профессорам препода-        6. Grammar revision. Complete two sentences for each situation. Use an
do either — is irrelevant. We             вать. И неважно, будут ли они ладить со   adjective ending in -ing or -ed to complete each sentence.
certainly have a collection of            своими коллегами и со мной (лишь
                                                                                     1. It's been raining all day. I hate this weather. (depress-)
problem children here — but, boy,         очень      немногие     по-настоящему
                                                                                     a) This weather is…………… b) This weather makes me…………..
do they teach." When his successor        хорошие учителя умеют это делать).
                                                                                     2. Astronomy is one of Tom's main interests. (interest-)
substituted this for a policy of "peace   Несомненно и то, что у нас здесь целая
                                                                                     a) Tom is ....................................... in astronomy.
and harmony," both the performance        коллекция трудных детей, - но юноша,
                                                                                     b) He finds astronomy very ............................................... .
and the spirit of the faculty rapidly     они же учат!». И когда его преемник
went to pieces.                           заменил эту политику политикой «мира       3.1 turned off the television in the middle of the programme. (hot-)
                                          и гармонии», то и работа, и дух            a) The programme was.......................................b) I was.........................................
                                                                                     4. Ann is going to America next month. She has never been there before. (excit-)
                                          факультета быстро сошли на нет.
                                                                                     a) She is really .........................................about going.
    There are five areas in which         Существует 5 требований, которые           b) It will be an ........................................ experience for her
practices are required to ensure the      нужно выполнять, чтобы сохранить           5. Diana teaches young children. It's a hard job. (exhaust-)
right spirit throughout management        надлежащую атмосферу в организации.        a) She often finds her job ..............................................
organization.                             1. Требования к работе должны быть         b) At the end of the day's work she is often ....................................................
1. There must be high performance         очень высоки; никакой терпимости к
requirements; no condoning of poor        плохой или посредственной работе;         7. Read and answer the question after the text.
or mediocre performance; and              любые формы поощрений должны быть
rewards must be based on                  основаны на качестве работы.                                          Mass media and their types.
performance.                              2. Любая руководящая работа должна                 Mass media is a term used to denote a section of the media specifically
2. Each management job must be a          рассматриваться как награда сама по       envisioned and designed to reach a very large audience such as the population of a
rewarding job in itself rather than       себе, а не как новая ступенька            nation state. It was coined in the 1920s with the advent of nationwide radio
just a step in the promotion ladder.      служебной лестницы.                       networks, mass-circulation newspapers and magazines, although mass media were
3. There must be a rational and just      3. Должна существовать рациональная и     present centuries before the term became common. The term public media has a
promotion system.                         справедливая система продвижения по       similar meaning: it is the sum of the public mass distributors of news and
4. Management needs a "charter"           служебной лестнице.                       entertainment across media such as newspapers, television, radio, broadcasting,
spelling out clearly who has the          4.   Для    руководства    необходима     which may require union membership in some large markets.
power to make life-and-death              «хартия» с четким определение того,                Mass media can be used for various purposes:
decisions affecting a manager; and        кто имеет право принимать решения по      − Advocacy, both for business and social concerns. This can include advertising,
there should be some way for a            вопросам «жизни и смерти» тех или             marketing, propaganda, public relations, and political communication.
manager to appeal to a higher court.      иных менеджеров. Для последних            − Enrichment and education.
5. In its appointments manage-ment        должны существовать пути апелляции в      − Entertainment, traditionally through performances of acting, music, and sports,
must demonstrate that it realizes that    более высокие инстанции.                      along with light reading; since the late 20th century also through video and
integrity is the absolute requirement     5.   При    назначении    менеджеров          computer games.
of a manager, the one quality that he     руководители организации должны           − Public service announcements.
has to bring with him and cannot be       показать свое понимание того, что                  Journalism is a discipline of collecting, analyzing, verifying, and
expected to acquire later on.             порядочность       для      менеджера     presenting information regarding current events, trends, issues and people. Those
                                          абсолютно     необходима,     и   это     who practice journalism are known as journalists.
                                          единственное качество, которое он                  News-oriented journalism is sometimes described as the "first rough draft
                                          должен иметь изначально, а не             of history" (attributed to Phil Graham), because journalists often record important
                                          приобрести его потом.

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