Учебно-методическое пособие по развитию навыков профессионального общения. В двух частях. Ч.1: Management. Руденко Т.П - 47 стр.

       Management                                                                  Management and Ownership
       – Who is going to manage the business?                                      Objective:
       – What qualifications are needed to manage this business?                   – To demonstrate that the management and leadership are capa-
       – What is the experience, education and background of the prin-      ble, fairly compensated and given every incentive to be successful.
cipals?                                                                            – To demonstrate proper balance and adequate expertise in all ar-
       – What are the time frames for accomplishing the goals? What         eas of marketing, management, technical finance, manufacturing, etc.
support personnel will be needed as the company grows?                             – To show the ownership distribution, who the owners are, and
       – How could you show that people involved are qualified and          how much they own.
committed?
       – Funding Request and Times of Investment                                    Management
       – How much money is needed to make this venture successful?                  Who are your key managers?
       – How much money is needed for product improvement                           What is the personal history of each key manager / principal?
       – How much money is needed for marketing?                            (age, education, experience, skills, etc.)
       – How much money is needed for operations? What kind of fi-                  What does each key manager bring to this venture (distinctive
nancing are you looking for? (debt, equity)                                 competence)? (years of direct experience in industry, track record,
       – What are you offering in return? (ownership – how much?;           length of time with this project, business management background)
share of profits)                                                                   What is the position and role of each principal? (title, responsi-
       What is the payback period?                                          bilities, duties)
       What is the potential return on investment?                                  What is the compensation package of each principal? (salary,
       What are the earning projections for the next three to five years?   profit sharing, bonuses and other fringe benefits, terms of employment)
       Will any tax benefits result from investment?                                What is the ownership interest of each principal?
       How much money has been invested to date?                                    Has the loss of a key member of your team been considered from
       Goals and Time Frames:                                               a knowledge, information and learning curve perspective? From a man-
       What still needs to be done and when?                                agement succession point of view?
       What phases and time frames are expected?                                    How will you minimize the negative impact of losing or having
       What is your interest (financial and otherwise) and long-term ob-    to fire key managers? How do you intend to attract and compensate
jective?                                                                    additional key people as the company grows? Are English-language
       What are the decisive strengths of the business (what will make it   resumes and references available?
successful)? (management, skilled / experienced personnel, unique
                                                                                   Board of Directors
product / service, constant source of supply, low production / overhead,
                                                                                   Who is on the board of directors? How were they chosen? Why
high margin, good service, emphasis on quality) What are the limita-
                                                                            are they valuable to the business? What is their field of expertise? What
tions on the business? (capital, management resources, personnel)
                                                                            are their other corporate affiliations? How are they compensated? How
       What are the venture's long-range growth and expansion objec-
                                                                            often do they meet? How much control and influence do they wield?
tives?
                                                                                  Ownership
                                                                                  Who owns what and how much?


                                   93                                                                          94